The Lovers, the Dreamers, and Me
Did anyone catch this in the Oregonian yesterday?
Apparently, the state spent funds to pay the Portland-based Wieden+Kennedy advertising firm to come up with a new slogan for our state: “Oregon. We Love Dreamers.”
I think Phooeyhoo does a good job of expressing outrage over the new catchphrase.
Wow. Thousands of dollars and months of advertising meetings later, the best they could do is We Love Dreamers? Somehow, this doesn’t seem to be the tag line that’s going to help jump start an economy. When I think of dreamers, I think of people who sit at home all day watching The Price is Right and only occasionally getting up to piss. Did I miss something? Don’t we want to lure in hard nosed working Americans, illegal aliens who will work for less than minimum wage, and midgets that can transform the local entertainment industries?
Can we take the new slogan and put it to a popular vote? I propose a new state phrase: “Oregon. We Love the Little People.“
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